{"title":"Guar Gum (Cyamopsis tetragonoloba)","description":"","products":[{"product_id":"eve-bleaching-powder-500g","title":"Eve Experience Bleaching Powder","description":"\u003cp\u003e\u003cstrong\u003eClean Lift with Bond Care and Scalp Respect\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis high-performance, dust-free blue powder lightener is part of the EVE clean colour revolution—delivering up to 9 levels of lift while maintaining hair integrity and scalp comfort. Developed without PPD, resorcinol, silicones, or mineral oils, it’s enriched with KV Technology to strengthen and protect the fibre during lightening.\u003c\/p\u003e\n\u003cp\u003eThe vegan formula contains \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/keratin-vegatel?_pos=1\u0026amp;_psq=veg\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eVegetal Keratin\u003c\/a\u003e + 18 \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/amino-acids?_pos=1\u0026amp;_psq=amino\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eamino acids\u003c\/a\u003e (including \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/arginine-amino-acid?_pos=1\u0026amp;_psq=argin\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eArginine\u003c\/a\u003e + \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/alanine-amino-acid?_pos=1\u0026amp;_psq=alan\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eAlanine\u003c\/a\u003e + \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/threonine-amino-acid?_pos=1\u0026amp;_psq=thre\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eThreonine\u003c\/a\u003e + \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/valine-amino-acid?_pos=1\u0026amp;_psq=vali\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eValine\u003c\/a\u003e) to help repair and fill damaged areas, ensuring smoother, more manageable results with radiant shine.\u003c\/p\u003e\n\u003cp\u003eIdeal for full head applications, balayage, and all lightening techniques, even on sensitive scalps or fragile hair types.\u003c\/p\u003e\n\u003cp\u003ePROFESSIONAL USE ONLY\u003c\/p\u003e","brand":"Farmavita","offers":[{"title":"500g","offer_id":41988828659790,"sku":"02 125","price":26.2,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/6303\/0862\/files\/EveBleachingPowder.jpg?v=1730798745"},{"product_id":"hq-maxi-plex-charcoal-bleach-powder","title":"HQ Maxi Plex Charcoal Bleach Powder","description":"\u003cp\u003e\u003cstrong\u003eGentle, High-Lift Formula with Anti-Yellow Technology\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eReach up to 10 levels of lift with this powerful yet caring charcoal-based bleaching powder, formulated for professionals who need high performance without compromising hair condition. Infused with Plex Technology + \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/guar-gum-cyamopsis-tetragonoloba?_pos=1\u0026amp;_psq=gua\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eGuar Gum\u003c\/a\u003e + \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/rice-starch-nbsp?_pos=1\u0026amp;_psq=rice\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eRice Starch\u003c\/a\u003e + \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/wheat-triticum-aestivum-protein?_pos=1\u0026amp;_psq=whea\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eWheat Protein\u003c\/a\u003e, it nourishes as it lifts, supporting hair structure and fibre strength throughout the lightening process.\u003c\/p\u003e\n\u003cp\u003eThe dust-free, anti-yellow formula delivers clean, bright blonde tones while helping reduce dryness and irritation. Ideal for scalp and foil applications, even on delicate hair types needing maximum control and care.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003ePROFESSIONAL USE ONLY\u003c\/p\u003e","brand":"Maxi-Plex","offers":[{"title":"500g","offer_id":41988915626062,"sku":"BLEACH","price":30.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/6303\/0862\/files\/charcoal_screenprint_web.png?v=1741305060"},{"product_id":"hq-professional-activated-charcoal-shampoo","title":"HQ Professional The Activated Charcoal Shampoo","description":"\u003cp\u003e\u003cstrong\u003eDeep Cleansing \u0026amp; Scalp Exfoliating Shampoo\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA clarifying, scalp-purifying shampoo formulated with \u003ca href=\"https:\/\/lijjjdri0llzoebb-63463030862.shopifypreview.com\/pages\/activated-charcoal?_pos=1\u0026amp;_psq=CHARC\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eActivated Charcoal Powder\u003c\/a\u003e + \u003ca href=\"https:\/\/lijjjdri0llzoebb-63463030862.shopifypreview.com\/pages\/tea-seed-camellia-oleifera-oil?_pos=1\u0026amp;_psq=CAM\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eCamellia Oleifera\u003c\/a\u003e + \u003ca href=\"https:\/\/lijjjdri0llzoebb-63463030862.shopifypreview.com\/pages\/wheat-triticum-aestivum-protein?_pos=1\u0026amp;_psq=WHEA\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eWheat Protein\u003c\/a\u003e + \u003ca href=\"https:\/\/lijjjdri0llzoebb-63463030862.shopifypreview.com\/pages\/silk-protein-hydrolyzed?_pos=1\u0026amp;_psq=SILK\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eHydrolyzed Silk\u003c\/a\u003e. This sulphate-free formula gently exfoliates, detoxifies, and lifts away impurities, refreshing the scalp and restoring clarity to lifeless hair.\u003c\/p\u003e","brand":"HQ Professional","offers":[{"title":"500ml","offer_id":41995215208526,"sku":"20 010","price":25.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/6303\/0862\/files\/SHAMP_FRONT.png?v=1741305034"},{"product_id":"omniplex-bleaching-powder-500g","title":"Omniplex Bleaching Powder","description":"\u003cp\u003e\u003cstrong\u003ePlex-Based Bleach for Damaged \/ Processed Hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLift with confidence using this dust-free blue bleaching powder, designed to lighten up to 7 levels while actively protecting and reinforcing the hair's internal structure.\u003c\/p\u003e\n\u003cp\u003eFormulated with \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/omniplex-technology-nbsp?_pos=1\u0026amp;_psq=omni\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eOmniplex Technology\u003c\/a\u003e + \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/guar-gum-cyamopsis-tetragonoloba?_pos=1\u0026amp;_psq=guar\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eGuar Gum\u003c\/a\u003e + \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/polyamino-sugar-condensate?_pos=2\u0026amp;_psq=poly\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003ePolyamino Sugar Condensate\u003c\/a\u003e + \u003ca href=\"https:\/\/pq0wy7-8v.myshopify.com\/pages\/xanthan-gum?_pos=1\u0026amp;_psq=xant\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eXanthan Gum\u003c\/a\u003e, this powerful yet gentle powder rebuilds weakened bonds, helping to prevent breakage and maintain hair hydration. Ideal for all lightening techniques — from global blonde to balayage — it delivers consistent performance without compromising on care.\u003c\/p\u003e\n\u003cp\u003ePerfect for: fragile, sensitised, colour-treated, or previously bleached hair where strength and moisture retention are essential throughout the lightening process.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePROFESSIONAL USE ONLY\u003c\/strong\u003e\u003c\/p\u003e","brand":"Omniplex by Farmavita","offers":[{"title":"500g","offer_id":41995308335182,"sku":"58 002","price":23.2,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0634\/6303\/0862\/files\/OmniplexBleachingPowder500g.jpg?v=1730890519"}],"url":"https:\/\/elasta.com.au\/collections\/guar-gum-cyamopsis-tetragonoloba.oembed","provider":"ELASTA HAIRCARE","version":"1.0","type":"link"}