Born in Brazil, the global home of high-performance smoothing treatments, Top One™ was created to raise the standard of what a straightening system can deliver. Brazil’s reputation for exceptional keratin and Nanoplastia technologies comes from decades of innovation inside specialised cosmetic labs—where expert chemists refine formulas that perform on the most textured, curly, resistant and chemically treated hair. Top One™ follows this tradition, but with a new-generation approach built around purity, nourishment, and safer application.

Developed by Brazilian formulators who understand the needs of real hairdressers, the Hyalugen system combines professional-grade straightening power with a naturally enriched blend of Shea Butter + Grape Seed Oil + Argan Oil + Coconut Oil + Sunflower Oil. This blend isn’t simply decorative—it reflects Brazil’s long-standing connection to plant-based, high-nutrition cosmetics. The result is a treatment that smooths deeply while restoring softness and protecting colour-treated and bleached hair.

Where traditional keratin treatments once relied on harsh chemicals, Top One™ represents the evolution: zero formaldehyde, maximum performance. The formula uses advanced Brazilian nanoplastia principles to align and refine the hair fibre while maintaining a comfortable experience for both stylist and customer. Straight hair becomes not only smoother—but glossier, healthier-looking, and easier to maintain every day.

From Rio to São Paulo to international salons, Top One™ was embraced for its ability to handle diverse hair types with consistent, predictable results. Its success inspired a complete care system: cleansing, nourishment, repair and home maintenance products designed to extend the longevity of the smoothing process while preserving softness and shine.

Today, Top One™ stands as a modern interpretation of Brazilian excellence—technology, nature and performance working together to deliver the type of results professionals can rely on and customers can instantly feel.

DOWNLOAD BROCHURE.